Virgil Abloh has teamed up with the Jordan Brand yet again to deconstruct another colorway of the Air Jordan 1. This time, we will be seeing the classic UNC colorway of the Air Jordan 1 deconstructed, just like the Chicago and Europe colorways. The Off White x Air Jordan 1 Powder Blue will be releasing later this month in limited quantities. Who’s planning to cop this exclusive kicks???
Virgil Abloh and Off White
Virgil Abloh is an American fashion designer and founder of the Milan-based luxury fashion label OFF-WHITE. He was born in Chicago, Illinois, and his parents are Ghanaian. He has attended the University of Wisconsin-Madison, and obtained an undergraduate degree in civil engineering in 2002. In 2006, his received his Master’s Degree in Architecture at the Illinois Institute of Technology.
In 2009, Virgil has entered the world of fashion with an internship at Fendi alongside rapper Kanye West. Virgil and Kayne have began an artistic collaborative relationship that would help launch Virgil’s career into founding OFF-WHITE in 2012. Today, the brand has 24 stores around the globe, and specializes in season to season men’s and women’s lifestyle and streetwear.
In 2018, Virgil has been named one of the 100 most influential people in the world by Time Magazine. He has also been the artistic director of Louis Vuitton’s men wear collection since March 2018.
Who Is Michael Jordan?
Michael Jordan is a retired professional basketball player who has played for 15 seasons in NBA for the Chicago Bulls, and the Washington Wizards. During his time at the University of North Carolina in 1982, he played basketball for the North Carolina Tar Heels, and was drafted for the Chicago Bulls in 1984. He was able to entertain the crowd with his prolific scoring, defensive plays, and his ability to perform slam dunks from the free throw line at the slam dunk contests, which has earned him the nicknames: Air Jordan and His Airness.
He has won his first NBA Championship with the Bulls in 1991, and also winning again in 1992 and 1993 (three-peat). During the 1993-1994 NBA season, MJ has retired from basketball in order to pursue a minor career in baseball. In March 1995, MJ has announced his return to the NBA, and has led the Bulls to three additional championships during 1996-1998. In 1999, MJ retired from the NBA for the second time, but return again to play for the Washington Wizards during 2001-2003.
Currently, MJ is the owner and chairman of the Charlotte Hornets. MJ has numerous career highlights and awards:
- 6 times NBA champion (1991-1993, 1996-1998)
- 6 times NBA Finals MVP (1991-1993, 1996-1998)
- 5 times NBA MVP (1988, 1991, 1992, 1996, 1998)
- 14 times All-Star (1985-1993, 1996-1998, 2002, 2003)
- 3 times NBA All-Star Game MVP (1988, 1996, 1998)
- 10 times All-NBA First Team (1987-1993, 1996, 1998)
- All-NBA Second Team (1985)
- NBA Defensive Player Of The Year (1988)
- 9 times NBA All-Defensive First Team (1988-1993, 1996-1998)
- NBA Rookie Of The Year (1985)
- NBA All-Rookie First Team (1985)
- 10 times NBA Scoring Championship (1987-1993, 1996-1998)
- 3 times NBA Steals Leaders (1988, 1990, 1993)
- 2 times NBA Slam Dunk Contest Champion (1987, 1988)
- 3 times AP Athlete Of The Year (1991, 1992, 1993)
- 2 times USA Basketball Male Athlete Of The Year (1983, 1984)
- Sports Illustrated Sportsperson Of The Year (1991)
- NBA’s 50th Anniversary All-time Team
- NCAA Champion (1982)
- Consensus National College Player Of The Year (1984)
- ACC Player Of The Year (1984)
- ACC Rookie Of The Year (1982)
- 2 times Consensus First-Team All-American (1983, 1984)
- 2 times First-Team All-ACC (1983, 1984)
- No. 23 Retired by Chicago Bulls
- N0. 23 Retired by Miami Heat
- No. 23 Retired by the University Of North Carolina
History Of The Air Jordan Brand
In 1984, Nike was a struggling shoe company looking for ways to appeal to a new segment of the shoe market, and to reinvent themselves. Nike has turned to rookie Michael Jordan to order to make an endorsement deal, but MJ showed no interest at all. MJ had plans to sign a deal with either Adidas or Converse; he loved the brands, and in North Carolina, these were the shoes that wore to play basketball in. Unfortunately, both of the brands rejected him.
Nike was offering to create a brand new line of shoes called Air Jordan, and MJ’s old agent, David Falk, saw this as a wonderful opportunity. MJ flew to the Nike headquarters in Portland, Oregon, after being convinced by his parents , and his agent. During his visit, Nike has shown him a special video presentation of his college career highlights, plus his high-flying Olympics moves with Pointer Sister’s “Jump” playing in the background. Peter Moore, Nike’s Old Head Designer, also shown MJ sketches of the Air Jordan 1, and apparel to go with it. It was featured in Black and Red, and MJ was very interested with these designs. He has stated: “I can’t wear these shoes, those are devil colors”.
MJ has decided to finally make a deal with Nike, and has signed a 5-year deal that was worth $2.5 million. MJ has fueled the success of Nike, and the Air Jordan Brand is still popular today.
The Air Jordan 1 History
The Air Jordan 1 was first introduced way back in 1984-1985, created by Peter Moore. Michael Jordan has become the Rookie Of The Year, and played in the All-Star game. It was the first basketball shoe wore in the NBA that featured multiple colors. MJ first disliked the sneaker, but started to grew on him overtime.
During that time, the famous sneaker was banned by Commissioner of the NBA, David Stern, since the sneakers didn’t follow the standard uniform policy and the sneaker had to be 50% white. MJ wasn’t allowed to wear the shoes on the court, but MJ refused to play without them anyways. He was fined $2,000 for every time he worn the sneakers on the court. However, Nike has covered the fines, and also gave the Air Jordan 1 the “The Shoe Banned By The NBA” label.
There were over 23 different color variations released, and the Air Jordan 1 also came with two sets of shoe laces that matched the colorway on the sneakers. The shoe was originally retailed at $65.00.
Features Of The Shoe
This sneaker is a deconstructed version of the classic Air Jordan 1 UNC. On the median side of the sneaker, the Nike Swoosh is replaced with the OFF WHITE branding which reads: “Off-White TM for NIKE “AIR JORDAN 1″ Beverton, Oregon USA c. 1985”. On the lateral side of the sneaker, the Nike Swoosh is connected to the shoe by the visible blue stitching noted on both ends of the swoosh. Additionally, this sneaker with come with four additional shoe laces to choose from. Finally, this shoe has a frayed white tongue, along with words in quotation marks such as “AIR” on the midsole, and “SHOELACES” on the laces.
Mark your calendars, because these luxury sneakers are going to sell fast!!! They are dropping on June 19th, for a retail price of $190.00. Are these on your wish list or no???
Off White x Air Jordan 1 Powder Blue
June 19th, 2018
Video Of The Sneaker
It is always nice to see a Jordan and Off White collaboration. This is definitely a dope sneaker, and will make great sales. How many of you are planning to cop these upcoming sneakers. What are your thoughts on these???
Leave your comments and question in the comment section, and I will be more than happy to help you out. Stay tuned as The Latest Sneakers will keep you posted. Also, make sure to subscribe if you haven’t already.
Thanks For Reading!!!